Diesel
For 30 years, Italian company Diesel has been making clothes for independent people, that is, people who choose their own path and express their own identity with how they dress.
Renzo Russo founded Diesel in 1978 and his main idea was to make the brand into a leader in style that does not bow to the trends of the fashion industry. This idea has turned Diesel into an internationally renowned pioneer that is part of youth culture around the world.
The designers in Diesel's design team trust in their own tastes
and create unexpected, surprising and dynamic collections. The
design team's unconventional working methods are so different from
what people are used to that they have aroused interest in numerous
media and other companies. Faithful to its reputation, Diesel
invests in fresh and inspirational advertising.
